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How These 5 New Facebook Video Updates Will Affect Your Marketing
As we all know by now, Facebook is betting big on video, and video advertisers love it. The rate of new video features, both for users and advertisers are at the moment quite staggering. It feels like...
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3 Video Ads That Hit The Spot – And One That Didn’t
This is a guest post written by Marcus Jensen While the world of marketing is reaching new heights with digital solutions, what will happen to TV commercials that used to entertain us until only a...
View ArticleHow To Plan and Set Up Facebook Video Ad Campaigns That Rock
During the last year, Facebook has emerged as a real contender for the online video platform throne. In wake of several new video features being introduced and a heavy video focus from Mark...
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Video Marketing For Real Estate Agents
Video marketing is one of the most effective marketing tactics for real estate agents. Marketing savvy real estate agents can leverage the power of video to sell more listings and build their brand...
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[Infographic] Online Video Ads Effectiveness
The future of online video ads is right now being shaped in the offices of Facebook in Menlo Park, CA. Before Facebook stepped up its online video ads game against YouTube, the former video advertising...
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8 Instagram Ideas That Will Help You Create Engaging Video Content
Have you ever had a creative drought when thinking about what kind of content you should be putting out? Read this post to get inspiration for highly engaging video content and Instagram ideas that...
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How To Create Killer Product Demo Videos
If you think that demo videos aren’t worth the effort, or that they’ll be unavoidably dry, boring and sequential, then just think how drab the written replacement will be. Forcing your customers to...
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Why Marketing Agencies Are Losing Money By Ignoring Video Marketing
Marketing agencies are specialists at following the latest development in the marketing world, often seeing the potential of an up and coming platform way before their client see it. It is thereafter...
View Article5 Brands Nailing Stop-Motion Marketing On Vine
If there’s one thing I’ve said more often than anything else in recent months it’s that social media has indisputably, unequivocally and irrevocably gone visual. Some will say it’s down to the short...
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10 Elements Of High Performing Facebook Video Ads
Facebook is huge when it comes to marketing, but you already know that, right? There are many excellent advertising and ad targeting tools you can use to grow your business. However, most recently,...
View ArticleGaining Market Share With Targeted Promotional Videos
No matter how grand your client’s designs are, it is an absolute guarantee that the product or service they are promoting will not enjoy a market that extends to every single person on the planet. And...
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9 Elements of A Great Promotional Video
In short – quality. That’s the most important part of any promotional video, and so that’s where I want to start. Your video has to be good. If you want it to generate lots of clicks and exposure for...
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Creating And Publishing Your Promotional Videos In 5 Easy Steps
Welcome to the third part in what has turned out to be a mini-series on making and marketing promotional videos. At the start of the month we discussed ‘Gaining Market Share With Target Promotional...
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11 Ways To Use Video to Drive Traffic And Conversions
This is a guest post by Nora Flint from truconversion.com Being an expert at SEO is great. And knowing copywriting or video marketing to create compelling content is good as well. But when you can do...
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5 Facebook Targeting Hacks To Find Your Audience
So, you have made the decision to get involved with the power of Facebook advertising. 92% of social marketers are using Facebook advertising and it accounts for 9% of all digital ad spending each day....
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Promotional Facebook Videos: The Good, The Bad and The Indifferent
Hello and welcome again to the next instalment in our December series all about promotional Facebook videos. Last week we took a look at some Facebook targeting hacks that will help get your videos...
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How To Increase Conversions With Facebook Video Ads
Conversions, conversions, conversions. That’s the name of the game with pretty much all content marketing. And, just as video marketing is no exception, neither is Facebook video marketing. We’ve...
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Understanding The Power Of The Facebook Video Ad (And How To Harness It)
For about a decade now, YouTube has dominated online video. And, covering roughly the same timeframe, Facebook has dominated online social networking. Indeed, whilst these two giants kept to their own...
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5 Ways to Use Product Videos To Increase Conversion Rates
Imagine creating a website for a goldfish (or Dory in Finding Nemo.) In a way, your customers are goldfish. I mean, they have an attention span compatible to that of Dory. Most people have an “Internet...
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Instagram As A Marketing Tool – A Simple Guide
Marketing videos are created to tell a story. But when making a video, marketers have several questions in mind. Like, for example, what is the best time frame for a promotional video? Will my viewers...
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